Risky Business

One daring couple. Two risky investment opportunities. One of Canada’s most successful investors, W. Brett Wilson to help with a decision that could change their lives.

This fall Canadians are risking it big in a brand new high-stakes investment series, Risky Business. The Canadian production premieres Monday, September 12 at 9pm ET on SliceTM. 

Hosted by highly-regarded businessman and iconic Canadian entrepreneur, W. Brett Wilson, each episode of Risky Business follows a couple of novice investors – ranging from a father/son to husband/wife to best friends – as they entrust their savings to one entrepreneur on the promise of turning a potentially hefty profit in only 30 days.

Building on his reputation as the lead deal-maker on Dragons’ Den, Brett will try his best to turn these ordinary people into extraordinary investors.

Armed with Brett’s expert advice on the risk and rewards of both ventures, each week one bold couple will decide between two unique investment opportunities. Brett puts his money where his mouth is and stakes the same amount in the other venture.

Whether it’s investing in art or fine wines, buying and selling gold, horse racing, or investing in a one-night-only club event, these Canadian entrepreneurs have an infectious enthusiasm for the innovative way they make money and a track record to back them up.  

After 30 days, the couple learns just what has become of their savings and are faced with what might have been had they chosen the other venture. How did they do in Brett’s world? And did they make the right choice?

“Risky Business is an unpredictable journey as ordinary people venture into the fascinating world of high-stakes investing,” says Barbara Williams, Senior Vice President of Content, Shaw Media. “With one of Canada’s top investor’s, Brett Wilson, staking his own money in the alternate option, it’s an intense 30-day race to turn a profit.”

“I love Risky Business as a format because it’s the most real of any reality show that I’m aware of,” says W. Brett Wilson, host of Risky Business. “In every episode real people with real money are investing in real people with real ventures – with real follow up and real results – for real drama. I am proud to be involved with a show that changes lives through stepping up to risk.”

For more Risky Business content, including exclusive behind-the-scenes videos and photos of Brett on the set of Risky Business, visit www.Slice.ca/RiskyBusinessTV.


The first two broadcast episodes of Risky Business are:


Episodes 1: Denise & Joe

Monday, September 12 at 9pm ET

Lucky in love the second time around, they have raised and educated eight children between them – sometimes working two jobs each to make ends meet.  Along the way, saving for their own future seems to have fallen between the cracks – and now with the reality of retirement looming in the next 10 years, these two realize they have a lot of catching up to do!  They have pulled together $5,000 (money that should have gone to repair Denise’s car) and are hoping for a big return to kick-start their retirement nest egg. They could play it safe and leave their hard earned savings in the bank, or they could roll the dice and hand it over to one of two, unique dealmakers who will have just 30 days to make it grow.  Do they entrust the poker shark on a $500-a-ticket gala tournament where they would split the winnings? Or one of North America’s top vintage purveyors, buying and selling stunning gowns for big bucks? 


Episode 2: Mik & James

Monday, September 19 at 9pm ET

These two best buddies have travelled the world but with marriages, mortgages, babies and the responsibilities of grown up life quickly hemming them in, they want one more guy’s trip together – this time to Antarctica. They need big money to be able to pull off this caper.  Mik is investing $10,000 saved to pay for the expenses of his first-born baby due this month, and James is using $10,000 that is earmarked for an anniversary trip to France with his wife.  They could play it safe and leave their hard earned savings in the bank, or they could roll the dice and hand it over to one of two, unique deal makers who will have just 30 days to make it grow. Will they choose the young, charming horse trainer claiming he can race and sell a standard bred horse in just 30 days? Or will they stake their savings on the rare wine expert and his plans to buys and sell vintage wines in the worldwide market for a profit?

Get ready for a big season on SliceTM. The impressive fall lineup is overflowing with star power, a range of addictive new series, returning ratings-breaking audience favourites, and a stellar back-to-back movie block every Sunday. SliceTM launches its big fall schedule the week of September 5.

“This is SliceTM’s biggest season yet. Not only are we offering the must-watch reality series our viewers crave, we are also introducing a diversity to the schedule that SliceTM has never seen,” says Barbara Williams, Senior Vice President of Content, Shaw Media. “With comedic drama and bigger blockbuster titles enhancing the lineup, as well as an exceptional roster of Canadian and international talent, viewers can anticipate an exciting fall on SliceTM.”

The fall schedule marks a big new SliceTM as internationally recognized comedian Caroline Rhea returns to Canada to host the brand new original series Cake Walk: Wedding Cake Edition.

One of Canada’s most successful investors and iconic entrepreneurs, W. Brett Wilson debuts his newest television venture, Risky Business.

Viewers get an inside look at mob life from a woman’s perspective in the hit reality series, Mob Wives, while the exclusive Season 3 premiere of fan-favourite Drop Dead Diva adds comedic drama to the robust slate of reality content.

Following the format of the Emmy Award-winning A+E series, the inaugural season of Intervention Canada sheds light on how Canadian families cope in the face of addiction.

Heidi Klum and Tim Gunn return with a new season of the Emmy Award-winning series Project Runway, featuring 20 hot new designers and celebrity guest judges Christina Ricci, Zoe Saldana and Malin Ackerman. The world’s number one lifestyle reality franchise, The Real Housewives, brings hotly-anticipated new seasons from the wives of New Jersey (Season 3) and New York City (Season 4).

Back-to-back movie blocks every Sunday are brimming with Hollywood hits like 27 Dresses, The Ugly Truth and Mr. & Mrs. Smith. Mid-season premieres of The Blind Side, Valentine’s Day and Duplicity promise to keep viewers coming back for more.


Big new series premiering this fall include:


Cake Walk: Wedding Cake Edition (13x60min) (World Premiere)

Wednesdays at 9pm ET beginning September 7 

Cake Walk: Wedding Cake Edition is a cake design competition series hosted by Canadian actress and comedian Caroline Rhea. In each episode, Canadian cake designers race against the clock to create a dream wedding cake for one lucky couple. A panel of three expert judges (Alexandria Pellegrino, Gordon Bailey, David MacCarfrae) helps to determine which designer will win the opportunity to have his or her cake featured at the couple’s wedding and a sweet cash prize of $5,000.



Shotgun Reno (13x30min) (World Premiere)

Thursdays at 9pm ET beginning September 8 

Shotgun Reno tracks what happens when you take one of life’s most stressful moments – the renovation of a home – and add in a life-altering event like a wedding or the birth of a child. Host Andrea Bain (Three Takes) and contractor Aaron Phyphers guide hapless homeowners through a renovation against the clock and the pocketbook in the quest for a happy-ever-after.


Dance Moms (6x60min) (Canadian Premiere)

Thursdays at 10pm ET beginning September 8

Set in Pittsburgh’s renowned Abby Lee Dance Company, owned and operated by notoriously demanding and passionate instructor Abby Lee Miller, this reality series goes inside the competitive world of dance where pushy mothers force their daughters to perform, and try to live their own dreams vicariously through them


Intervention Canada (13x60min) (World Premiere)

Fridays back-to-back at 8pm ET & 9pm ET beginning September 9

Intervention Canada is a powerful and gripping series in which people confront their darkest demons and seek a route to redemption. Following the format of the Emmy award-winning, ground-breaking US series, it profiles people whose dependencies on drugs and alcohol or other compulsive behaviours have brought them to a point of personal crisis to be faced with an Intervention.


Mob Wives (10x60min) (Canadian Premiere) 

Fridays at 10pm ET beginning September 9 

Mob Wives is a reality series that follows the lives of four women at a crossroads, picking up the pieces and carrying on while their husbands or fathers do time for Mob-related activities. They are struggling with their identities, their families and their futures. From The Godfather to The Sopranos to My Cousin Vinny, these women are sick and tired of the lies and stereotypes that exist about their lives and are determined to finally set the record straight.


Drop Dead Diva, Season 3 (13x60min) (Canadian Premiere)

Sunday at 10pm ET beginning September 11

Praised by critics and loved by fans, this comedic drama tells the story of a shallow wannabe model who dies in a sudden accident only to find her soul resurfacing in the body of a brilliant, plus-size and recently deceased attorney, Jane (Brooke Elliott, Wicked, Taboo). In the Season 3 opener, Paula Abdul reprises her role as Jane’s voice of reason to give her some sage advice about her relationship with Grayson (Jackson Hurst, The Tree of Life). The premiere also guest stars Mario Lopez and features a musical dream sequence with the cast of Drop Dead Diva, choreographed by So You Think You Can Dance choreographer Keith “Tyce” Diorio. LeAnn Rimes guest stars this season as the estranged soon-to-be ex-wife to a hard-partying celebrity who is on trial for a hit-and-run case that Jane takes on.


Risky Business (13x30min) (World Premiere)

Monday at 9pm ET beginning September 12

Risky Business takes couples on a financial and emotional rollercoaster as they choose between two unconventional ways to invest their life savings. In each episode, host W. Brett Wilson guides investors as they choose between two unusual opportunities – such as investing in undervalued vintage wine labels or betting it all on a high stakes one-night-only event. The duo will stake their life savings on one investment – and Brett will invest in the other. At the end of the episode we find out how each investment performed. 


‘Til Debt Do Us Part: Baby Edition (7x30min) (World Premiere)

Mondays at 9:30pm ET beginning September 12 

Much-loved money expert, Gail Vaz-Oxlade saves families from the financial challenges of parenthood in a special baby-related season of ‘Til Debt Do Us Part. From preparing for a new addition to the family, to learning how to budget on a maternity leave income, to curbing the irresistible purchases of adorable clothing and toys.



New seasons of returning favourites include:


The Real Housewives of New York City, Season 4 (Canadian Premiere)

Tuesdays at 10pm ET beginning September 6


The Real Housewives of New Jersey, Season 3 (Canadian Premiere)

Wednesdays at 10pm ET beginning September 7


Project Runway, Season 9 (Canadian Premiere)

Mondays at 10pm ET beginning September 12


Princess, Season 2 (World Premiere)

Mondays at 8pm ET beginning October 17

Slice has secured one of Canada’s hottest investors and highly regarded businessmen/philanthropists, W. Brett Wilson, to host Risky Business, an exciting new series where people risk their life savings to make their investment dreams come true.

Building on his reputation as the lead deal-making Dragon, Brett will do everything in his power to turn ordinary people into extraordinary investors. 

The 13 episode, 30-minute series is slated to premiere on Slice in Fall 2011. The series is currently casting for novice investors, ranging from friends and family duos to married and unmarried couples, who are interested in making big money in new ways. It is also casting for entrepreneurs offering unique high-risk, high-reward investment opportunities.

In each episode of Risky Business, Brett will give the daring couple a chance to risk big and win big. As host, he will guide the investors as they choose between pitches made by two different entrepreneurs, each looking for capital and offering a big return. The options will be unusual – such as investing in undervalued vintage wine labels or betting it all on a high stakes one-night-only event. The duo will stake their life savings on one investment, and Brett will invest in the other. It isn’t until the end of the episode that it is revealed how each investment performed. Will the risk-taking couple win big or lose it all? Do they out perform Brett? Or does Brett prove he can make money just about anywhere? 

“We are thrilled to have iconic entrepreneur and philanthropist W. Brett Wilson onboard for this series,” says Barbara Williams, Senior Vice President of Content, Shaw Media. “With his star power and financial expertise, we think Risky Business will hit a chord with viewers who are looking for new ways to realize their financial dreams.”

“As someone who enjoys the art of investing, I’m looking forward to helping Canadians look at making money in unconventional ways,” says W. Brett Wilson, host of Risky Business. “This kind of high-stakes investing takes a lot of guts – but it makes the returns that much sweeter.”

Risky Business is produced by new global production company, 11 Television, in association with Slice.