Corus Entertainment (TSX:CJR.B) and OWN: The Oprah Winfrey Network announced that they have finalized a licensing agreement that will enable Corus to add OWN to its portfolio of Canadian specialty services. OWN is set to launch in Canada in early 2011 following the U.S. premiere January 1, 2011.
OWN is a multi-platform media company designed to entertain, inform, and inspire people to live their best lives.
OWN is a perfect addition to our Women’s portfolio of specialty channels, and Corus is proud to launch this highly-anticipated brand in Canada,” said Doug Murphy, President, Corus Television. “With a wide spectrum of great programming offerings and the addition of Oprah’s Next Chapter later next year, OWN is going to be a must-have channel on the dial for Canadian audiences.”
“Corus has a great track record launching channels, and we’re excited to join them in bringing OWN and Oprah Winfrey’s vision to Canada,” said Christina Norman, Chief Executive Officer, OWN: The Oprah Winfrey Network.
OWN will target adults 18 – 54 with a core of women 25 – 54 and explore issues that matter, from health and wellness, home and relationships to stories of strength and transformation. With over 1200 hours of original and acquired programming, series will include Rosie O’Donnell’s return to daytime television with The Rosie O’Donnell Show, Behind the Scenes: The Oprah Show Final Season, Oprah Presents: Master Class, In the Bedroom with Dr. Laura Berman, The Miracle Detectives, and Oprah’s Next Chapter.
OWN will be available in Canada based on a licence agreement with OWN: The Oprah Winfrey Network.
(From a press release)