The battle between DirecTV and Viacom continues to play out in social media with the latter posting a video retaliation to DirecTV CEO Michael White’s initial video.

Viacom has unleashed a VH1-style pop-up video that looks to discredit White’s video statement with the use of text bubbles.

The two companies are locked in a battle over programming fees, with DirecTV subscribers this week losing access to Viacom channels such as MTV, Nickelodeon and Comedy Central. Continue reading »