Grey Cup

As 2012 comes to an end, full-year data from BBM Canada provides a snapshot of what Canadians were watching on television this calendar year.

The Super Bowl, The 84th Annual Academy Awards and the 100th Grey Cup are the most-watched television events of 2012 in Canada, BBM data confirms.

Additional live television programming like the IIHF World Junior Championship, The Grammy Awards, and American idol were also of major interest.

Comedies and competition series like The Amazing Race and Survivor continued to attract big audiences. Continue reading »

The 100th Grey Cup scored big on – and off – the field last night, as the country united to watch one of the biggest sporting events in Canadian history on TSN and RDS.

Preliminary overnight data from BBM Canada confirms that the 100th Grey Cup delivered an average audience of 5.5 million viewers on TSN, making it the most-watched CFL championship game ever recorded on English-language television.*

Meanwhile, an average audience of 5.8 million watched the 100th Grey Cup on TSN and RDS, marking a 28% increase in viewers compared to last year and earning an incredible national 16.1 rating. Audiences jumped even higher for younger viewers, with a 38% increase among A18-34.

Overall, more than 13 million Canadians – or more than one in three Canadians – tuned in to watch some or all of last night’s broadcast on TSN and RDS. Continue reading »

After a journey spanning 21 weeks and 76 games, Canadians across the country are uniting for a national sporting event like no other: the 100th Grey Cup on TSN.

TSN’s exclusive English-language coverage of the 100th Grey Cup, featuring the Toronto Argonauts at home to the Calgary Stampeders, airs nationally live on Sunday, Nov. 25 beginning at 1 p.m. ET with the network’s five-hour pre-game show, Grey Cup Sunday.

With more than 20 hours of coverage planned over Grey Cup weekend alone, Canada’s Sports Leader has the 100th Grey Cup covered from all angles and across multiple platforms – TSN, TSN Mobile TV, TSN.ca, TSN Radio, and on TSN’s official Facebook and Twitter sites – giving fans all-encompassing coverage of one of the biggest championship games in Canadian history. Continue reading »

The 100th Grey Cup Playoffs got off to a roaring start on TSN, as the CFL’s Eastern and Western Semifinal games delivered impressive audiences yesterday.

Overnight data from BBM Canada confirms that the Western Semifinal, featuring Saskatchewan @ Calgary in a game punctuated by a wild finish, attracted an average audience of 1.6 million viewers on TSN – marking a 32% increase compared to last year.

Audience levels peaked at 2.6 million viewers when Calgary receiver Romby Bryant caught a 68-yard touchdown pass with 20 seconds left in the game. Continue reading »

As TSN heads into the 100th Grey Cup PLayoff and towards the 100th Grey Cup, the network welcomes a new member to its CFL ON TSN broadcast team with the addition of former CFL head coach Paul LaPolice as a guest analyst.

LaPolice, who was the head coach of the Winnipeg Blue Bombers for two seasons, will work alongside CFL on TSN host Dave Randorf and analysts Chris Schultz, Matt Dunigan, Jock Climie, and Milt Stegall for the remainder for the CFL season.

He makes his television debut this week and will be featured on the CFL on TSN panel and in a new Coaches Playbook segment breaking down plays. LaPolice will also break down the action from a coach’s perspective on Sportscentre throughout the 100th Grey Cup Playoffs and the 100th Grey Cup. Continue reading »

From Canada Day weekend to the 100th Grey Cup, it’s a season like no other and TSN is there every step of the way delivering end-to-end coverage of the 2012 CFL season with its CFL on TSN broadcast campaign.

TSN’s complete 77-game package is part of the network’s exclusive multi-year deal with the CFL, and includes the playoffs and this season’s historic event: the 100th Grey Cup from Toronto. All games are available live on TSN Mobile TV and on-demand at TSN.ca.

Regular season coverage gets underway on RONA Canada Day Kickoff weekend – June 29-July 1 – with four games. Continue reading »

TSN, official broadcaster of the CFL, announced today the network has commissioned a series of original documentaries to celebrate the 100th Grey Cup. Approximately six to eight television documentaries of various lengths are being created for TSN in advance of the 100th edition of the CFL’s championship game. The 100th Grey Cup will be played next November in Toronto and broadcast on TSN.

Bell Media’s Independent Production team has already begun development with several producers and filmmakers to tell Grey Cup-themed stories that capture the cultural significance of the annual celebration to Canadians.

“The Grey Cup is one of those rare events that transcends sports and has become an important part of our cultural fabric. Through political crises, national celebrations, world wars and a country’s coming of age, the Grey Cup has become an intrinsic part of our national identity,” said Shawn Redmond, Vice-President of Programming, TSN. “We are looking forward to bringing Canadians Grey Cup stories that showcase some of the memorable and historic moments that surround the game and make it such an important part of our national culture.”

“Nothing is more Canadian than the Grey Cup and Bell Media is thrilled to be working with Canadian producers in telling the fascinating stories that have surrounded the game over the past century,” said Corrie Coe, Senior Vice-President, Independent Production, Bell Media. “Canadian football provides a wonderful backdrop for storytelling that is sure to resonate with all viewers.”

In advance of the 99th GREY CUP, TSN has also created the original 30-minute documentary JOHN CANDY: TRUE DOUBLE BLUE, about beloved Canadian movie star and former part-owner of the Toronto Argonauts, John Candy, and his life-long passion for the CFL and the Argos. The original TSN production premieres Friday, Nov. 25 at 8 p.m. ET on TSN (encores on Saturday, Nov. 26 at 1:15 p.m. ET on TSN and on Sunday, Nov. 27 at 12:30 p.m. ET on CTV – visit CTV.ca to confirm local broadcast times).

TSN and RDS are the exclusive broadcasters for the 100th GREY CUP.