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An apology has been issued by Hyundai over a TV spot depicting a man trying to commit suicide.

The one-minute spot shows a man sitting in his car in a garage appearing to try and kill himself with toxic exhaust fumes.

He fails to do so and the tagline suggests it’s because of the car’s clean exhaust emissions.

In a statement published by Forbes, Hyundai Europe said, “We understand that some people may have found the iX35 video offensive. We are very sorry if we have offended anyone. We have taken the video down and have no intention of using it in any of our advertising or marketing.”

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A new Coca-Cola TV spot that aims to fight obesity has hit Canadian screens.

The advert is part of a global campaign that launched in some countries earlier in the year with the attention of addressing an issue that “concerns all of us”.

“At the end of the day, it’s knowing how many calories you’re intaking, and knowing how many calories you’re burning,” the president of Coca-Cola Canada Nicola Kettlitz told CTV’s Canada AM. Continue reading »

Joaquin Phoenix is featuring in a provocative new commercial for PETA.

The actor is shown underwater, struggling for breath, with his voice-over explaining: “In water, humans drown just as fish suffocate on land. It’s slow and painful and frightening. … Put yourself in their place. Try to relate. Go vegan”.

The commercial was supposed to air during the upcoming Academy Awards broadcast in the US but the ABC network deemed it “too political and controversial”. Continue reading »

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According to Tivo’s data in the US, the most-popular commercial during the Super Bowl was Taco Bell’s “Live Mas”.

Tivo says that the fast food commercial featuring elderly people having fun was the top ad of the night in terms of people rewinding it to watch it a second time.

Other commercials to rank in the top five were Doritos’ “Goat For Sale”, Hyundai’s “Pick Your Team”, Doritos’ “Fashionista Daddy” and GoDaddy’s “Perfect Match”.

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This surprisingly tame ad for an adult site will not be seen during the Super Bowl after CBS gave it the thumbs down.

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Volkswagen have been accused of racism in their Super Bowl ad where as white man speaks in a Jamaican accent in order to cheer up co-workers.

“Don’t fret me brother. The sticky bun come soon,” he says to a co-worker struggling with a vending machine.

“You know what this room needs? A smile. Who want to come with I?” he tells his co-workers after a depressing meeting.

Barbara Lippert from Mediapost.com said: “Didn’t anyone look at this? This is so racist. It’s just saying that black people are happy.” Continue reading »

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It hasn’t even aired yet but Kate Upton’s Super Bowl ad for Mercedes is already being attacked by parenting groups.

The 90-second ad features mode Upton watching a group of young male football players wash a new Mercedes car.

It was posted on Mercedes’ YouTube channel this week and will air on TV for the first time during February’s Super Bowl.

The Parents Television Council has criticised the ad saying it objectifies women and is teaching bad lessons to young girls. Continue reading »

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Mercedes new Super Bowl ad featuring Kate Upton has been “leaked” online and let’s be honest, it could be a lot better.

It features Upton, a shiny silver Mercedes and a football team. Not much happens, which is a shame.

For the first time ever, Coca-Cola will address obesity directly in TV ad spots.

The company will run a two-minute spot during some of the highest-rating shows on the likes of CNN, Fox News and MSNBC.

The ad will touch on the fact Coca-Cola has been pushing lower-calorie drinks over the past few years and that the obesity crisis is due to people consuming too many calories of any kind and not just their drinks.

“We have not done a good enough job in telling our story and being consistent in telling our story,” said Diana Garza Ciarlante, a spokesperson for Coca-Cola. Continue reading »

Former Rogers Sportsnet presenter Damian Goddard, who lost his job with the broadcaster last year, has appeared in a US advert asking people to vote against gay marriage.

Canadian Goddard was let go by Rogers last May after tweeting his support for traditional marriage following a pro-gay marriage ad featuring New York Ranger Sean Avery that drew criticism from hockey agent Todd Reynolds.

Goddard tweeted: “I completely and wholeheartedly support Todd Reynolds and his support for the traditional and TRUE meaning of marriage.” Continue reading »