Rise in the number of TV "cord-cutters" in Canada

According to recent research, around 16 per cent of Canadian adults have ditched conventional TV in favour of online streaming.

The research from Google found that 16 per cent have completely “cut the cord” while 45 per cent say they watch a combination of both TV and online content.

Younger viewers were more likely to have moved on to watching online video content, with about one in four Canadians aged 18 to 24 saying they relied on online video only.

The rise in “cord-cutters” has grown in the past few years, with a 60 per cent rise among 18- to 24-year olds since 2010.

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