CBC confirms deal with TVA Sports for 2014 Sochi Winter Olympics

Olympicssochi-2014-logoCBC/Radio-Canada has confirmed an agreement with TVA Sports for the Sochi 2014 Olympic Winter Games.

Today, CBC/Radio-Canada, the official rights holder broadcaster of the Sochi 2014 Olympic Winter Games, and TVA Sports announce that an agreement has been reached to provide TVA Sports access to broadcast portions of CBC/Radio-Canada-produced Olympic programming during Sochi 2014 in French.

“In acquiring the broadcast rights to the Sochi Olympics, one of CBC/Radio-Canada’s primary objectives was to connect as many Canadians as possible with this unparalleled sporting event.” said CBC/Radio-Canada executive vice-president Louis Lalande. “Our agreement with TVA Sports represents a major milestone in helping us achieve that objective.

“We’re very proud that the TVA Sports network was chosen to be one of CBC/Radio-Canada’s Official Cable Broadcasters and actively involved in presenting the largest sporting event on the planet. TVA Sports will be giving viewers the opportunity to get an up-close look at this major international competition and follow how Canada’s and Quebec’s athletes fare in their Olympic disciplines,” adds TVA Group’s president and CEO Pierre Dion.

“We’re pleased to have extended our relationship with TVA Sports as they become an Official Cable Broadcaster for Sochi 2014,” said Jeffrey Orridge, Head of Sports Properties and General Manager, Olympics at CBC/Radio-Canada. “This agreement provides an even greater opportunity for Canadians to enjoy every minute of the Olympic experience in either official language.”

Details about content to be aired by all channels will be available in the coming months.

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