Rogers Media looking to bring MLB Network to Canada

Rogers Media has signalled its intention to bring the MLB Network to Canada.

The media company, which owns the Toronto Blue Jays and Sportsnet, is sponsoring the baseball channel’s application to the Canadian Radio-Television and Communications commission to be added to the list of non-Canadian TV services authorised for distribution in Canada.

The application says that Rogers and the MLB Network are “currently in discussions” to “widely distribute” the channel in Canada.

“Obviously we’re heavily involved in baseball … as such we’d like to see baseball to continue to grow its popularity in Canada,” said David Purdy, Rogers’ senior vice-president of content.

“We’d like to see that grow and we’d like to see overall interest in baseball grow, not just for the Jays.”

The MLB Network would focus on providing highlights and commentary and broadcasting 150 regular season games a year.

Source: thestar.com

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