Beyonce added to 2011 MTV VMAs lineup

MTV announced today the triumphant return of Beyoncé to the VMA stage at the “2011 MTV Video Music Awards” for what promises to be the latest addition to her extraordinary list of unforgettable VMA performances.

Nominated for three Moonmen this year including “Best Female Video,” “Best Choreography” and “Best Cinematography,” Beyoncé will add to her remarkable music legacy with a performance for the ages.  

Beyoncé joins previously announced 2011 VMA performers Lady Gaga, Adele, Bruno Mars, Lil Wayne, Chris Brown, Pitbull, Ne-Yo and Young The Giant.  

Additionally, Will Ferrell, Jack Black, Zoe Saldana, Kevin Hart and Victoria Justice join Jonah Hill, Rick Ross, Seth Rogen, Selena Gomez, Kim Kardashian, Odd Future, Nicki Minaj, Taylor Lautner, Drake, Joe Jonas, Jared Leto, and JB Smoove from HBO’s “Curb Your Enthusiasm” as confirmed presenters.  

Jessie J was also announced as VMA house artist. The “2011 MTV Video Music Awards” will air live from Nokia Theater L.A. Live in Los Angeles on Sunday, August 28, 2011 at 9PM (Live ET/Tape delayed PT). 

“Beyoncé has delivered some of the most legendary and memorable performances in VMA history, we are so excited she’ll be returning to the VMA stage this year.” said Amy Doyle, Executive Producer of the 2011 MTV Video Music Awards and EVP, Music & Talent, MTV. “Everyone will be talking about how she set the VMA stage on fire-yet again!” 

 The 2011 “MTV Video Music Awards” will be available to a potential viewing audience of more than 1.2 billion people via MTV’s global network of more than 60 channels reaching more than 640 million households around the world as well as through syndication. In addition, its convergent programming and content will reach the entire interactive community, via MTV’s nearly 200 digital media properties around the world.

The 2010 VMAs averaged a 10.0 P12-34 rating and 11.4 million total viewers, marking the network’s best deliveries for any MTV telecast since the 2002 VMAs (8/29/02) as well as making it the third most watched telecast in MTV’s history.

To watch video of last year’s biggest moments, get the full list of last year’s show winners and can check out fashion, celebrity and music commentary from the shows’ red carpets, please go to vma.mtv.com.

Jesse Ignjatovic/Den of Thieves is the Executive Producer for the “2011 MTV Video Music Awards.” Amy Doyle, Garrett English and Dave Sirulnick are Executive Producers. Jen Jones is co-Executive Producer. Joanna Bomberg is Executive in Charge of Music and Talent. Hamish Hamilton is Director. Wendy Plaut is Celebrity Talent Executive.

Official sponsors of the 2011 MTV Video Music Awards are 5® Gum, COVERGIRL, Dove® go fresh Deodorant, Kia Motors America, PacSun, Sharpie®, State Farm®, Taco Bell® and Verizon.

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