Treehouse celebrates Dora the Explorer's 10th anniversary with premiere

Fans are invited to attend Dora and Friend’s Celebration at the CN Tower on August 5 Nickelodeon’s Beyond the Backpack pro-social campaign to launch in honour of Dora the Explorer’s landmark anniversary

(Toronto, Canada) Corus Entertainment’s premium preschool network Treehouse is honouring the 10th anniversary of the world-wide hit Dora the Explorer with the premiere of the hour-long primetime movie Dora’s Big Birthday Adventure on Sunday, August 15 at 6 p.m. ET, airing day and date with Nickelodeon in the U.S.

“Dora has a huge audience following on both Treehouse and Nickelodeon (Canada) and we are thrilled to give our viewers the chance to enjoy more of this popular show with these special 10th anniversary celebrations,” said Jocelyn Hamilton, VP, Programming and Production, Corus Kids.

“We are proud to commemorate this important milestone in kids television through this programming event, along with celebrations in Toronto, and by supporting the Breakfast for Learning program – an important initiative that changes kids’ lives.”

Reaching 2.5 million Canadian viewers a month, Dora the Explorer is a preschool favourite seen in over 151 markets around the world and translated in more than 30 languages. To celebrate, viewers are invited to tune into the one-hour premiere of Dora’s Big Birthday Adventure guest-starring the voices of Rosie Perez as the witch, John Leguizamo as the flying monkeys, and Hector Elizondo as the wishing wizzle. The final installment of the Magic Storybook Trilogy, Dora and Boots find their way home for Dora’s birthday party where all of her family and friends are waiting to celebrate with her. Dora’s Big Birthday Adventure premieres on Treehouse day and date with Nickelodeon in the U.S. on Sunday, August 15 at 6 p.m.

In addition to the programming event, Dora’s 10th anniversary will be honoured at the Dora and Friend’s Celebration on Thursday, August 5 from 10 a.m. to 3 p.m. at the CN Tower in Toronto. Young fans will be invited to participate in special activities as well as meet and greets with their favourite Nick characters, Kai-lan, SpongeBob and Diego. Fans can also check out a Dora cake made out of Mega Bloks as they watch popular Dora episodes, take home loot bags and enter for a chance to win great prizes.

Treehouse and Nickelodeon (Canada) are also marking this world famous and beloved Latina heroine with a unique pro-social campaign entitled Beyond the Backpack. Beginning on Wednesday, August 11, Treehouse will launch a fundraising auction of limited-edition Dora backpacks, with designs by Salma Hayek Pinault and other celebrities. Proceeds from the Canadian Beyond the Backpack program will benefit Breakfast for Learning, a national non-profit organization dedicated to student nutrition programs that enhance learning, and the healthy development of children and youth in Canada. Offering nutrition grants, program support and educational materials, Breakfast for Learning focuses on community-centered programming, delivering breakfast, lunch and snack programs in inclusive and nurturing environments. Visit www.TreehouseTV.com/dora for more auction information.

Dora the Explorer, created by Chris Gifford, Valerie Walsh Valdes and Eric Weiner, is a play-along, animated adventure series starring Dora. Dora is a seven-year-old Latina heroine whose adventures take place in an imaginative, tropical world filled with jungles, beaches and rainforests. She explores her world just as preschoolers do every day, and the show is designed to actively engage its audience in an interactive quest using a variety of learning techniques.

In every episode, Dora and Boots invite the audience to participate in an exciting adventure, where each step of their journey consists of a problem or puzzle that Dora and the audience must think their way through in order to solve the next problem. Dora is proudly bilingual and uses her knowledge of English and Spanish to communicate with her friends, overcome obstacles and reach her goals. In each episode, Dora teaches Spanish words or phrases to the viewers and then asks them to use it to solve a problem and forge ahead. Ultimately, Dora and her best friend, Boots, triumph, and the story always ends with a “We Did It!” anthem. Viewers can tune into Dora the Explorer every day of the week at 4:30 p.m. on Treehouse.

Viewers can catch two repeat airings of Dora’s Big Birthday Adventure on Monday, August 16 and Wednesday, August 25 at 2 p.m. on Nickelodeon (Canada).

 

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