Premiere Week Ratings: The Real Story - Global Remains Also-Ran Among Key Demos

CTV is Number 1 – and Global isn’t.

Contrary to a sour grapes press release today from Canwest Mediaworks, overnight data from BBM Nielsen Media Research confirms that Global was once again the Number 2 network among key demos during the first week of the Fall TV Season.

The numbers speak for themselves: CTV delivered more viewers on average in primetime during Premiere Week not only among total viewers, but both the A18-49 and A25-54 demos as well.

Average audience for Monday, Sept. 24 – Sunday, Sept. 30 from 7-11 p.m.:

CTV Global
2+ 1,277,700 879,500 +45%
A18-49 547,000 487,000 +12%
A25-54 616,000 509,000 +21%

Data quoted: CTV Full and Global Full (BBM Nielsen Media Research).

About the author